Personal Information We Collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
Cookies are files with small amounts of data that are commonly used an anonymous unique identifier. These are sent to your browser from the website that you visit and are stored on your computer’s hard drive.
Our website and marketing services use these cookies to collect usage information and to improve our service. You have the option to either accept or refuse these cookies, and to know when a cookie is being sent to your computer. If you choose to refuse our cookies, you may not be able to use some portions of our service.
We may employ third-party services for the following reasons:
- To facilitate our services
- To provide the service on our behalf
- To assist us in our marketing
- To assist us in analyzing our product usage and services
We reserve the right to share your personal information and usage data to these third-party providers for any of the purposes detailed above. These third-party services are required to not disclose or use your personal information for any purposes that are not related to our company and services.
We value your trust in providing us your personal information, and we are committed to using industry standards in protecting this information. However, no method of data transmission over the internet, or method of electronic storage is 100% secure and reliable, and we cannot guarantee its absolute security.
Links to Other Sites
How Do We Use Your Personal Information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Website Usage Data
We use Google Analytics Services on this website. Google Analytics gathers data about your activity on this website, including the source you came from to access our website, how long you stay on the site, what pages your visit, what browser you use, and more technical data. This tracking data helps us to better understand the needs and desires of our website visitors and to provide better content for our website.
On occasion we will aggregate statistics about the visitors to this site. No personal information or personally identifying data is included in this reporting.
We stay within the bounds of the Google Analytics Terms of Service. If you prefer to avoid this tracking, you can opt out of Google’s advertising tracking cookie or use a browser plugin to opt out of all Google Analytics tracking software.
Whenever you visit our website we collect anonymous data about your usage of our site. If, and only if, you submit personal information through a webform on our site, your usage data may be submitted and linked to your personal information for strategic marketing purposes. We will not sell or disclose this information to any services, companies, or individuals that are not directly involved in our business or marketing services.
Our Services do not address anyone under the age of 13. We do not knowingly collect personal identifiable information from children under 13. In the case we discover that a child under 13 has provided us with personal information, we immediately delete this from our servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us so that we will be able to do necessary actions.